Design Thinking Infinity Framework

Home to an Innovation Mindset

We teach a methodology known as "Design Thinking." Design Thinking has emerged as a best-practice set of methods and mindset, wherein traditional analytical skills merge with creative, divergent-thinking skills in an intentionally structured, yet highly flexible and dynamic process.

Students and Michael Luchs in COLL 300 classroom

Inside the COLL 300 classroom

William & Mary Professor Michael Luchs has integrated the COLL Curriculum 300 theme of 'well-being' into his class in the Raymond A. Mason School of Business.

Front of Alan B. Miller Hall

Ranked #5 for Education that Emphasized Innovation & Creativity

Bloomberg Business highlights the Mason School as one of the top business schools that may best prepare grads for a COVID-19 world.